BANGALORE: We are happy to share the information on our company winning the prestigious 'Zee
Business Brand Excellence Award for Marketing Communication' which is endorsed by the
World Brand Congress & Asian Confederation of Businesses.
Zee Business Brand Excellence Award, endorsed by the World Brand Congress & Asian
Confederation of Businesses, was based on the evaluation by the jury members on marketing
communication activities done in 2012 by the contestant organizations. The last edition of
World Brand Congress focused on the central theme 'Brand reputation - Present & Future'.
This annual award is given in recognition to those brands and marketers who have
achieved extraordinary success from innovative and effective marketing practices, with
regard to the particular circumstances of different industries, budgets and the diversity
of marketing programs.
About Zuari Cement:
Zuari Cement is part of the Italcementi Group, the fifth largest cement producer in
the world and the biggest in the Mediterranean region. Zuari Cement's steady growth has
seen the company emerge as a Brand leader in the cement industry with a capacity of 6.2
million tons. The company has 3 plants, which include 2 manufacturing units at Sitapuram
and Yerraguntla, and a grinding centre at Chennai. We have reached an agreement with Zuari
Industries for the acquisition of 74% of Gulbarga Cement, which is developing a project of
3 million ton per year cement plant in North Karnataka. A large grinding unit is being
setup at Solapur in Maharashtra and a bagging unit planned at Kochi port.
Inline with the Groups' global focus on quality and environment, Zuari Cement's
manufacturing units are ISO: 9001 certified and ISO: 14000 certified. We have been rated
as an energy efficient company in the country and 'Zuari Cement' with its innovative
communication efforts have been recognized as Master brand - 2011, Power brand - 2012.
Zuari Cement on the Internet: www.zuaricements.com [http://www.zuaricements.com ]
Italcementi Group on the Internet: www.italcementigroup.com [http://www.italcementigroup.com ]
Primary Media Contact: Jacob Mathew, m.jacob@zcltd.com, 91-80-41194408
Secondary Media Contact: Venumadhavan, b.venumadhavan@zcltd.com
Photo: http://photos.prnewswire.com/prnh/20130222/595323
