PGI Celebrate Auspicious Beginnings With New Range of Jewellery

PR Newswire | 10 Apr, 2013
MUMBAI: Gudi Padwa is celebrated on the first of the Chaitra month of the Hindu calendar and marks the beginning of the Hindu New Year. The tradition of buying something precious on this day is considered to be auspicious and Gudi Padwa also marks the start of the harvest season. Across the country, the ritual of separating the wheat from its chaff on this day is followed and also keeping the wheat chaff in your house is considered as a sign of incoming prosperity.

A new launch, beautifully crafted platinum pendant on the wheat chaff design theme [https://www.facebook.com/photo.php?fbid=679884915370633&set=a.174461005913029.45676.168224816536648&type=1&theater ] that is symbolic of the harvest festival is ideal for this festival. White is the colour that symbolises prosperity and is the natural colour of platinum [http://www.preciousplatinum.in/en/index.aspx ], an eternal precious metal [http://www.preciousplatinum.in/en/guides-advice/pt-jewellery-buyer/buyer-pt-qualities.aspx ] that never fades or tarnishes with time.

This exclusive platinum pendant in matt and high polish finish, with channel set diamonds and a single string of green tsavorite stones is one-of-a-kind for today's modern woman. It balances the traditional and auspicious intent of the festival, along with its modern design outlook.

Price Range: Rs. 35,000 to 45,000*

*Price subject to vary depending on daily metal rate, metal weight and quality and size of diamonds.

In order to assure consumers of the purity of platinum jewellery, each piece of platinum jewellery comes with a Quality Assurance Card [http://www.preciousplatinum.in/en/guides-advice/pt-jewellery-buyer/buyer-pt-qualities.aspx ] and bears the purity hallmark of "Pt 950" stamped inside the piece. This also serves as an assurance of a 'buy back' programme. For further details log on to: www.preciousplatinum.in [http://www.preciousplatinum.in ].

About Platinum Guild International:

Founded in the year 1975, Platinum Guild International (PGI) is dedicated to promoting platinum jewellery to the consumers and the jewellery trade worldwide. Headquartered in London, PGI has offices in each of the world's major jewellery markets - China, Japan, Germany, India, Italy, UK and the USA. Mr. James Courage is the worldwide CEO for Platinum Guild International.

Platinum Guild International set up its India office in September 2000, with head office in Mumbai and branch office in Chennai. Platinum Guild India runs a comprehensive marketing programme to build desire for platinum jewellery in India. It provides platinum Retail Sales Training and conducts a unique Quality Assurance programme to ensure quality and purity of platinum jewellery amongst consumers and trade.

For further details log on to: www.preciousplatinum.in [http://www.preciousplatinum.in ]

Primary Media Contact: Divya Dulani, divya@actimediaindia.com, 91-9820181558

Secondary Media Contact: Janhavi Gursahani, janhavi@actimediaindia.com, 91-9820961585
Photo: http://photos.prnewswire.com/prnh/20130307/600624