PR Newswire | 03 May, 2012
NEW DELHI, India: The India Today Group touched a new high with its websites getting the 4th rank in the News and Information category, according to a recent monthly report of the global internet marketing research firm comScore. As per the March 2012 report of comScore, The India Today Group websites were visited by 5.9 million internet users, all aged 15 years and above. The multi-dimensional India Today Group is one of the leading media groups in Asia that publishes 37 magazines and I newspaper, and also runs 7 radio stations and 4 TV channels. The group has decisively commanding digital presence in the region. Some of its most visited websites are: http://www.indiatoday.in, http://www.businesstoday.in, http://www.wonderwoman.in, http://www.aajtak.in, http://www.menshealth.in and http://www.cosmopolitan.in.
The India Today Group websites have shown a steady and impressive growth since the beginning of the year 2012. While the group's websites ranked at 10th position in January 2012, they ranked 6th in February and attained the 4th rank just one month later in March 2012. In the Top 100 web properties in India, The India Today Group ranked 33rd, as per comScore's March 2012 report. The growth is very significant for the group in the view of its 91st rank just 05 months back in December 2011. The India Today Group has been making sense of India for the Indians and the world at large since 1975, when the group's widely read magazine India Today was first launched. The group's websites are equally popular among the audiences who can view high quality latest content, images and videos on them in English & Hindi languages, and frequently visit them to get latest and authentic updates on the developments related to news events, sports, stock markets, politics, entertainment, celebrity interviews and lot more. Aaj Tak and Headlines Today are the two most popular news channels of India Today Network through which the group has been providing live coverage of the latest events related to India and the world to the viewers.
The road ahead - challenging but very promising
Commenting on the group's envious growth in a short span of time, Kalli Purie, the Chief Operating Officer of India Today Group Digital says " The growth of the site is a validation of the newsroom synergy that we have instituted in our group. And this win is only going to strengthen our commitment to synergy and creating a compelling news environment for our users." Talking about the future prospects of the group, Purie said that "In today's world of instant information where news is a commodity having a brand which has for over 30 years stood for credibility and integrity is a real competitive advantage. The more the information explodes on the internet the more important becomes our role to curate the news and layer it with perspective and analysis to ensure that our users don't suffer from information overload but get timely information on any
device anywhere anytime to keep them ahead of the curve."
Vishwalok Nath, Head - Marketing & Syndications,
India Today Group Digital,
digital.marketing@intoday.com
+91-120-4078000
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