NEW DELHI: Light Reading India, a new online community targeted at the fast-growing India telecom marketplace, will debut on June 1 in conjunction with the first day of Light Reading's Mobile Broadband Summit, one of the largest targeted industry events for wireless communications executives in India.
India, home to more than 1.2 billion people, is arguably the world's hottest telecom market. During the past two years, India's mobile operators have added 420 million new connections (an average of 17.5 million per month, effectively doubling the size of the country's mobile community) while India's telecom service providers invested the equivalent of US$22.8 billion in new spectrum licenses during 2010 in order to launch 3G and wireless broadband services.
"Light Reading already is the world's largest telecom website, and the rollout of this new India-based community is part of our strategy to go where the growth is in the worldwide telecom market," said Joe Braue, Executive Vice President/Group Director of the Light Reading Communications Network.
With local analysis and insight from a dedicated editorial team based in New Delhi and Mumbai, Light Reading will not only highlight the key trends and developments in India's communications services market, but provide an unrivalled perspective of the global communications technology developments relevant to India's telecom industry. The team in India, led by editor Gagandeep Kaur, a veteran observer of the Indian telecom market, will be supported by Light Reading's award-winning international journalists, as well as analysts from Light Reading's two research arms, technology-focused Heavy Reading and Pyramid Research, which offers specialized market growth and telco best practice data and advice for more than 100 markets around the world.
"Our goal at Light Reading is to offer the Indian telecom market the depth, perspective and truly unbiased journalism and expert analysis," said Kaur. "We would be focusing on providing accurate and timely analysis of telecom business and technology developments. We endeavor to emulate the much-loved entertaining editorial approach of Light Reading's global coverage," Kaur added.
In addition to offering advertising partners the opportunity to reach its 17,000 registered site goers through banners, whitepaper syndication, newsletter, webinars and custom events, Light Reading India will offer video documentaries via its high-quality LRTV video production unit. For information on becoming a launch sponsor or for any advertising information, please contact Yogesh Joshi, director of sales and marketing, at yogesh.joshi@ubm.com.
About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online media, research, and focused event company serving the $3 trillion worldwide communications market. Lightreading.com is the ultimate source for technology and financial analysis of the communications industry, leading the media sector in terms of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and Pyramid Research, provide the most comprehensive communications research, market data, and technology analysis in close to 100 markets around the world. Light Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, and Optical Expo, as well as focused one-day events tailored for cable, mobile, and wireline executives. Light Reading was acquired by UBM plc in August 2005 and operates as a unit of UBM TechWeb.
About UBM TechWeb (http://www.ubmtechweb.com/)
UBM TechWeb, the global leader in technology media and business information, enables people and organizations to harness the transformative power of technology. Through its core businesses â media solutions, marketing services, and professional information â UBM TechWeb produces the most respected and consumed brands, applications, and services in the technology market. More than 14.5 million business and technology professionals (CIOs, IT and IT Support managers, Web and digital professionals, software and game developers, government decision makers, telecom providers and business executives) actively participate in UBM TechWeb's communities. UBM TechWeb brands include: global face-to-face events such as Interop, Game Developers Conference (GDC), Web 2.0, Black Hat, and Enterprise Connect (formerly VoiceCon); large-scale online networks such as InformationWeek, Light Reading, and Gamasutra; research, training, and certification services, including HDI, Pyramid Research, and InformationWeek Analytics; and market-leading magazines such as InformationWeek and Wall Street & Technology. UBM TechWeb is part of UBM plc, a global provider of media and information services for professional B2B communities and markets.
About UBM plc
UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.
For more information, go to www.ubm.com
CONTACT:
Jennifer Baker
Director of Marketing
Light Reading Communications Network
+617 871 1910
jbaker@lightreading.com
SOURCE Light Reading